So you don’t consider yourself to be a writer? You’ve never had an idea for a novel: in fact, you wouldn’t even know how to go about writing one? So why should you consider creating ebooks for business?
Well, you should consider creating eBooks for business because they are a means of earning passive income and can be a nice little supplement to your monthly salary.
eBooks for business are non-fiction, so you don’t need impressive writing skills to be able to put one together. All you need is knowledge about your business and an ability to write coherent sentences. If you write regular blog posts, you are already demonstrating a modicum of writing talent. Blog posts, like this one I’m writing now, sound as if you’re talking to someone, perhaps even having a conversation and that is exactly how business eBooks works. This also means that you may not have to write fresh content for an eBook; you can use your old blog posts to create one.
Of course, you could argue that this is a bit of a cheat. How can charge for something that can be viewed for free on your blog? This is true, so the trick is to expand upon the content that is in your blogs. For example, it could be that you only touched upon, in the vaguest of terms, a particular product or service you offer. With the eBook version you need to go into more detail, so yes, there will be an extra bit of writing involved, but not a great deal more. Besides, a reader may not want to have to scroll through every post made on your blog to find one of particular interest. Providing your eBook has an interactive table of contents they will not need to; they’ll be able to find it straight away.
If you need more convincing as to why eBooks can be good for your business, you should think of them as an additional marketing tool. As long as you include links to your website, blog and contact details, you have the potential to increase sales leads. People who read your book may perceive you as an expert in your field and be encouraged to contact you to provide a solution to their needs.
eBooks for business create passive income and this is something everyone, individual or business, should welcome. The hard work has been done with the creation of the book; once it has been uploaded to Amazon or your website, no further work is needed. All you have to do is sit back and watch the royalties roll in.
Get in touch to discuss turning your blog posts into a passive income stream with an eBook.
I am a Copywriter, Proofreader, Virtual Secretary and Author.